Cold Email FAQ
Why are subject lines so important?
The subject line is the gatekeeper. If it's not opened, the best email body in the world won't matter. It accounts for about 80% of your email marketing success.
Should I use emojis in subject lines?
It depends on your audience. For B2B, use them sparingly. For B2C, they can increase open rates by up to 10% if used appropriately.
How long should a subject line be?
Most mobile devices only show the first 40-50 characters. Keeping it under 6 words is usually best for mobile open rates.
← Back to Generator